As you probably know, I love CEO Hacks. I realized that I didn't have a post about one of my favorite classic ones–The Lean Startup. I've referenced and reviewed it but never made a post about what it's about. I received this book back when I started this blog (an advance copy) and I swear by it regardless if it's someone starting a business or potentially testing out a marketing strategy or channel. I talk about the MVP and how the best thing we can often do is take action and review the results and not get caught up with what we think is a good, special or unique idea.
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